Cartoons may lure kids to sugary snacks, not carrots

This was the title of an article in the IFT newsletter posted yesterday. The study showed that kids that were given the choice of either sugary snacks or carrots both marketed stickers of a licensed characters like Scooby Doo or Shrek still chose the sugary snack over the carrot snack.  Europe has actually banned the practice of targeting kids with licensed characters.

It seems we have a way to go in educating our children on healthy choices.  In the meantime, if we are going to continue to produce and market sugary snacks to all age groups, perhaps we can use healthier sweeteners.

Georgia Spice Company can help you in determining what sweeteners might work well in your custom dry blends to make sure the sweet profile is where you want it using alternative sweetener products.  We can help you in making a healthier choice in your formula, a cleaner label which will allow you to do some positive marketing and promotion of your products.

Give us a call and we will be happy to discuss product development.

Georgia Spice Company

3600 Atlanta Industrial Parkway, Atlanta, GA 30331          Toll Free 800-453-9997